Using Google Analytics eCommerce tracking on PayPal Why to track PayPal transaction with Google Analytics This article is important because Google Analytics provides a very attractive set of features (almost irresistible) forRead More…
Can Google Analytics Help optimizing websites for mobile phones? Just to clarify this piece is not about apps. It is about your website on mobile phones and in this article we willRead More…
Can Google Analytics Help – increase clicks to your Add to Cart button? Google Analytics definitely can. Google Analytics reports are fine tuned to specific ecommerce needs and sales being the primaryRead More…
How to Research Keywords for your Website How to Have a great Mix of Keywords- Tested and Proven steps to Build the perfect Mix and Increase useful Traffic to website As we know keywordsRead More…
Customer Segmentation and Persona Building Online video is an important marketing tool . Its growing importance is evident from multiple statistics: using the word “video” in an email subject line boosts openRead More…